School Website

Class Afloat is a year long academic program that lets students to “sail a tall ship, explore new cultures, earn academic credits and make friends from around the world”. The challenge was to provide comprehensive information about the program while engaging prospective students with a visually rich experience. Student generated content (images and videos) are featured throughout the website in order to reinforce a feeling of authenticity. Video, layered imagery and bespoke interactive elements all help to keep the site “sticky” and to communicate content in an engaging way.