
This project involved branding and web design for a startup insurance brokerage that wants to change the way in which insurance is bought and sold in Ontario. The mandate of this startup is to “make insurance easier”. They provide new ways to buy insurance online (with automatic underwriting), an easy claims submission process and an app that can be used for policy management. Add to that, they sell niche insurance products, such as Tenant’s Insurance, which have been designed to be relevant to changing customer lifestyles and needs.
IndustryInsuranceYear2017ServicesBranding, Design, Wordpress DevelopmentWebsitemytuque.ca
Project at a Glance
Integrated with a powerful suite of tools that allow users to qualify for and purchase insurance policies
Designed for mobile, tablet, and screens of all sizes
Creative direction developed from the ground up to articulate the brand voice
Optimized for search engines and usability
Other Work