
This online wine shop was built using Prestashop. It was a robust and full-featured store. An email program drove traffic and wine clubs rounded out the business model. Most residents in Ontario are not familiar with the behaviour of buying wine online and therefor there was a heightened marketing challenge – education consumers about the existence of new purchasing possibilities.
IndustryFood and BeverageYear2013ServicesUX, Web Design, SEO, Website Development
Project at a Glance
Prestashop store enabled purchases online
Best-in-class creative direction and branding
Offline and online marketing support
Deep dive information design
Other Work